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Index

platforms

Problem

Index is one of the biggest online news portals. In order to improve brand awareness, they wanted to use a new communication channel where their readers can subscribe columns, daily breaking news.

Solution

Subscription

The bot allow readers to subscribe

Surveys

The bot is able to profile the readers via surveys

Free text FAQ

Answers 24/7 to users, update them on breaking news

With almost the first chatbot in Hungary, Index was able to reach the younger age groups, it appeared in a new format: on chat, got more subscribers and profiled their readers via chat surveys.