Index
platforms
Problem
Index is one of the biggest online news portals. In order to improve brand awareness, they wanted to use a new communication channel where their readers can subscribe columns, daily breaking news.
Solution
Subscription
The bot allow readers to subscribe
Surveys
The bot is able to profile the readers via surveys
Free text FAQ
Answers 24/7 to users, update them on breaking news
With almost the first chatbot in Hungary, Index was able to reach the younger age groups, it appeared in a new format: on chat, got more subscribers and profiled their readers via chat surveys.